Administration and Marketing
Read detailed descriptions of all Franklin Companies jobs.
Accounts Payable Clerk
The accounts payable clerk processes invoices for payment and compiles and maintains records.
PRIMARY DUTIES AND RESPONSIBILITIES:
- Review invoices for appropriate documentation and approval prior to payment
- Process check requests
- Match invoices to checks, obtain all signatures for checks
- Distribute signed checks as required
- Maintain files, spreadsheets and other records and documentation thoroughly and accurately, in accordance with company policy and accepted accounting principles
- Respond to vendor inquiries as needed
- Assist in monthly closings
- Assist corporate finance staff and personnel at the properties as needed
- Perform other duties as assigned
REQUIRED KNOWLEDGE, SKILLS AND ABILITIES:
- High school diploma; some college preferred
- Basic computer knowledge, including use of email and Excel
- Able to follow standard filing procedures
- Strong math skills with ability to perform computations such as percentages and fractions
- Self-starter with strong work ethic
- Strong problem-solving skills
- Well organized and detail oriented
- Able to work effectively both independently and as part of a team
- Willingness to learn
Prior experience with Yardi accounting software highly desirable.
PHYSICAL REQUIREMENTS: The following physical demands are representative of those that must be met to successfully perform the essential functions of this position:
- Works at desk from sitting position for most of work day
- Occasionally lift/carry up to 50 pounds
- Occasionally kneel, bend and reach
Business Office Manager
The business office manager is in charge of personnel record-keeping, resident accounts and business records, accounts payable and billing. This position is a key member of the community’s management team, sharing manager on duty responsibilities and assisting the executive director with administrative operations, including collections, workplace investigations, and regulatory compliance.
PRIMARY DUTIES AND RESPONSIBILITIES:
Financial
- Processes accounts payable and accounts receivable.
- Works with department managers to assign all expenses to the proper account numbers.
- Makes bank deposits correctly and in a timely manner.
- Maintains the petty cash, including ledger accounting for disbursements.
- May participate in monthly budget variance conferences and provide reports.
- Generates resident billing with accuracy. Responds to resident and family inquiries.
- Processes credits and refunds.
Human Resources
- Participates in on-boarding of new hires: assists with orientation, assigns uniforms, processes benefits enrollment forms, trains new staff to use timekeeping system, enters data into personnel database.
- Works with EMS to manage company benefit programs.
- Completes and files workers’ compensation forms following reports of work-related injuries. Properly tracks and follows-up on job related injuries and incidents in partnership with EMS.
- Maintains OSHA logs, posting annual report as required.
- Maintains required state and federal labor law postings.
- Prepares and maintains all employee files.
- Acts as the workplace liaison with regard to company personnel policies and procedures.
- Assists with counseling, documenting employee grievances, and tracking corrective actions.
- Processes bi-weekly payroll, ensuring accurate and timely reporting.
Office Management/Other - Ensures incoming phone calls are managed
- Serves as Manager On Duty when assigned
- Maintains confidentiality of all resident and employee information, including secure long-term storage of prior year files
- Assists with special events such as holiday staff parties and marketing projects
- Encourages teamwork and promotes company values
- Attends required trainings and meetings
- Becomes familiar with and understands the steps for emergency response, including evacuation
- All employees are responsible for maintaining a safe and secure environment for all community residents
- Other duties as assigned
KNOWLEDGE, SKILLS AND ABILITIES:
- Fluency in English: reading, writing, speaking and understanding. Bi-lingual in Spanish a plus.
- Ability to communicate effectively with all levels of management, employees, residents, family members, and outside contacts
- Strong leadership skills; competent make appropriate professional decisions and to resolve/manage problems
- Patience, tact and cheerful disposition; ability to work in collegial fashion, and model teamwork approach
- Strong integrity with absolute respect for the sensitive and confidential nature of staff and resident records as well as the company’s proprietary information
- Ability to seek out new methods and willingness to incorporate them into existing practices when applicable
- Prompt, dependable and able to perform the required duties on a regular, predictable basis
EDUCATION AND WORK EXPERIENCE REQUIREMENTS:
- Associate or Bachelor degree in bookkeeping or related discipline, or high school diploma with commensurate work experience.
- 3-5 years’ experience in bookkeeping, accounting and/or administrative work
- 3-5 years’ experience using Microsoft Office and Outlook software.
- 1+ years’ experience working in multi-level business database, preferably Yardi
PHYSICAL REQUIREMENTS:
The following physical demands are representative of those that must be met to successfully perform the essential functions of this position:
- Sit up to 75% of the work day
- Stand and/or walk periodically throughout the work day
- Occasionally push or pull up to 50 pounds unassisted. Must be able to lift up to 25 lbs.
- Occasionally kneel, bend and reach
- Must have good manual dexterity for typing and operation of office machinery including computers
- Requires continuous mental and visual attention to diversified operations
- Exposure to infectious diseases, chemical substances, odors, etc.
Concierge
As the person who is often the first contact at the community for our customers through telephone or in person, the concierge is responsible for providing exemplary customer service in a friendly, professional manner. Besides overall management of the lobby area, this role encompasses graciously greeting community visitors, addressing questions or concerns of prospective or current residents and families, and providing support to the sales/marketing and administrative teams.
PRIMARY DUTIES AND RESPONSIBILITIES:
- Promptly answers telephone calls with designated greeting, answering caller questions, transferring call or documenting and distributing message in a timely fashion. Expedites sales/marketing calls.
- Greets visitors in friendly, professional manner, and connects them with proper individual or service. Ensures that visitors sign in and out on guest register. May physically assist individuals—esp. those with disabilities—get into or out of building.
- Manages outgoing and incoming mail and deliveries, including prompt notification to recipients.
- Maintains sign out book for residents to register leaving and returning the facility.
- Maintains appearance of lobby/entrance area: keeps reception desk clean and orderly; cleans lobby windows as needed; removes trash from floor or furniture; returns furniture that has been moved back to its proper location; ensures that hospitality table is stocked with fresh water and coffee, cookies and supplies.
- Knows and acknowledges residents by name whenever they come to lobby area. Engages them in conversation and encourages their participation in community life.
- Makes transportation reservations for residents.
- Remains courteous, professional and helpful during situations where residents or others may be upset or dissatisfied. Resolves problem when possible, calls on management to respond, and/or documents incident/concern and report to administration as soon as possible.
- Enters maintenance and housekeeping needs into computerized work order database. In urgent situations, phones immediate request to proper staff. May personally handle small problems, e.g. wiping up small spills and setting out wet floor sign.
- Manages key/key fob distribution system.
- In assisted living: Follows policy regarding monitoring of resident call system and when to notify caregivers via two-way radio.
- Assists—as assigned—all departments with communications and record-keeping. Such responsibilities may include but are not limited to: logging marketing contacts, move-in and move-out dates in database; creating/posting flyers; setting up spreadsheets or reporting documents; assembling booklets or creating mass mailings. Follows all policies regarding handling of privileged and confidential information.
- Maintains thorough familiarity with emergency response procedures. Serves as communication liaison on behalf of community: phones 911 for emergency assistance with non-alarm situations; provides accurate information when 911 calls in response to automatic alarms; helps direct and protect residents during emergencies, up to and including evacuation.
- Assists with special events such holiday parties and marketing events
- Performs other duties as assigned.
REQUIRED KNOWLEDGE, SKILLS AND ABILITIES:
- Warm, engaging personality, with ability to communicate effectively with guests, residents, staff and business associates of all ages and backgrounds
- Strong organizing, problem-solving and follow-up skills
- Ability to manage multiple priorities in an environment that can be very fast-paced.
- Proficient with Microsoft software and online search engines, with the ability to learn to perform Yardi database entries, sorting data and running reports
- Fluent English language skills: reading, writing and speaking. Bilingual in Spanish a plus but not required.
- Experience (or ability to quickly master) answering a multi-line phone system
- Empathy and desire to work directly with the elderly. Must have ability to communicate patiently and appropriately with residents who may have significant problems with memory, reasoning and other cognitive skills.
- Passes all health testing, including TB and drug screening, and criminal background check
- High school diploma or equivalent.
- 18 years of age or over.
- Strict adherence to confidentiality policies and practices regarding health, financial and personal information of both staff and residents.
- Calm and clear-headed under pressure, with ability to respond immediately and appropriately to emergency situations, including but not limited to fire alarms.
PHYSICAL REQUIREMENTS:
- Sits during majority of shift
- Intermittently kneels, bends and reaches
- Performs tasks requiring fine motor skills, in particular manual dexterity
- Works in climate-controlled indoor environment
- Moves and may lift packages and deliveries of indeterminate weight
- Is exposed to infectious diseases on an ongoing basis
Director of Community Relations
The Director of Community Relations develops and implements strategies to promote the brand and visibility of Franklin Park properties. Works closely with directors of sales and marketing from each community to manage and maintain occupancy. Personally markets Franklin Park through networking with business organizations, health care providers and other referral sources.
PRIMARY DUTIES AND RESPONSIBILITIES:
- In consultation with COO, executive directors, directors of marketing, and other stakeholders, develops formal action plans—with specific implementation tactics—for advertising, public relations and brand-building. Oversees completion of those action plans.
- Spearheads sponsorship commitments with the Alzheimer’s Association and other organizations.
- Oversees advertising and the Lease Hop program which tracks effectiveness of advertising.
- Sets up corporate participation in community marketing events.
- Focuses on 1:1 relationships with key referral sources, esp. medical and professional. Visits influencers and their staffs in their places of business, i.e. doctor offices, hospitals, churches, social service agencies, etc. Maintains accurate and up-to-date records of initial and follow-up contacts and results.
- Carries out and/or supervises and/or collaborates on a full range of marketing and promotional efforts. Calculates and tracks metrics: attendance, # impressions, leads generated/closed, etc.
- Tracks relevant market factors, and performs marketing data analysis.
- Supports/assists with marketing and public relations events organized by and held at individual Franklin Park sites: educational seminars, professional association meetings, luncheons, etc.
- Makes presentations about the company and/or specific Franklin Park communities at senior fairs, professional meetings and similar events.
- Facilitates weekly sales telephone conference with marketing directors.
- Participates in weekly executive director telephone conferences.
- Works with the directors of sales and marketing to develop print collaterals and promotional gifts.
- Encourages teamwork and promotes company philosophy.
- Attends required company meetings.
- Serves as interim marketing director at sites as needed.
- Other duties as assigned
REQUIRED KNOWLEDGE, SKILLS AND ABILITIES:
- Bachelor’s degree in marketing or related field
- Two or more years’ experience in senior housing and/or elder care
- Outstanding writing skills
- Experience using Microsoft Office and Outlook software; desktop publishing skills highly desirable
- Public speaking experience: able to make presentations to a variety of audiences at large, formal events
- Ability to quickly engage the public in 1:1 situations, informal gatherings and structured meetings
- Ability to communicate effectively with all levels of management, employees, residents, family members, and outside contacts
- General knowledge of federal and state laws pertaining to IL and AL communities, and of requirements of the Fair Housing Act (FHA) and American with Disabilities Act (ADA)
- Bilingual English-Spanish a plus
- Available to work evenings and weekends, and to flex work hours
PHYSICAL REQUIREMENTS:
The following physical demands are representative of those that must be met to successfully perform the essential functions of this position:
- Works at desk from sitting position for most of work day
- Able to stand and/or walk continuously for 4+ hours at trade shows and events
- Occasionally lift/carry up to 50 pounds
- Occasionally kneel, bend and reach
Director of Memory Care
Oversees daily operations of memory care community. Selects and supervises caregivers and medication aides. Works closely with all departments and contract providers to ensure the provision of high-quality programming, environmental and ancillary health services. Responsible for compliance with regulatory requirements.
PRIMARY DUTIES AND RESPONSIBILITIES:
- Selects and supervises direct care staff, ensuring they receive proper orientation and ongoing training. Coaches and mentors staff. Conducts performance reviews on scheduled and as-needed basis.
- Implements the staff training and operating principles laid out in the company’s Refreshing Waters memory care program. Actively promotes and models person-centered care, including resident rights to dignity, control and choice. Instructs staff in methods of interacting with confused residents to gain their participation and improve their quality of life.
- Ensures delivery of health care services as ordered by attending physicians, whether from staff or professional outside providers, according to recognized standards.
- Monitors all operating practices—personal care, housekeeping, meal service, etc.—for compliance with federal, state, and local regulations as well as company performance standards. In particular, monitors medication administration practices, including MAR documentation, re-ordering, storage, organization/cleanliness of carts, and removal/destruction of outdated and discontinued medication. Regularly reviews capabilities of residents who self-administer medications. Consults with pharmacist and other resources as needed.
- Manages staffing and payroll. Schedules employees for proper coverage to meet resident needs, within budget guidelines. Sets up assignment sheets. Manages time off requests. Completes bi-weekly payroll processes, ensuring that all employee hours on time cards are accurate.
- Conducts pre-admission screening of prospective residents. Creates timely service plan for new residents. Updates assessments and service plans every six (6) months or more often when there is a significant change in a resident’s condition.
- Observes residents’ health status and behaviors on ongoing basis. Takes actions to address concerns and reports significant changes, reactions to medications and incidents to nurse and/or attending physician immediately.
- Responds promptly to all emergency calls from/about residents. Completes or instructs staff to complete incident reports. Ensures that situations requiring state notification are reported according to regulations.
- Ensures appropriate handling of on-the-job injuries as reported by employees
- Regularly communicates with families/responsible parties. Provides for family group meetings and education, service plan reviews and individual consultations about problems, financial concerns or other needs. Establishes system for notifying families of need for health care appointments
- Performs or assists with monthly safety drills and infection control checks
- Participates in quality improvement activities
- Shares on-call and MOD duties as assigned
- Participates in community functions including staff development, management meetings and marketing events
- Becomes familiar and understands the steps for emergency response, including evacuation
- All employees are responsible for maintaining a safe and secure environment for all community residents
- Performs other duties as assigned
KNOWLEDGE, SKILLS AND ABILITIES:
- Must have a passion to work with older adults with dementia, and have the interpersonal skills and training to communicate effectively with them, and to implement appropriate interventions for managing challenging behaviors
- Able to read, write, speak and understand the English language. Bi-lingual in Spanish a plus
- Able to communicate and work effectively with all levels of management, employees, residents, family members, and outside contacts
- Able to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, etc. Able to manage revenue and expense budget
- Certified or able to become certified in basic CPR and first aid
- Knowledge of current Federal and State laws pertaining to assisted living and/or memory care communities
- CALM certification or ability to become certified within 6 months of hire
- Able to independently make sound, professional decisions
- Is prompt and able to perform the required duties of the position on a regular, predictable basis
EDUCATION REQUIREMENTS:
- Must be 21 years of age
- Minimum Associate‘s degree in nursing, social work, gerontology or related field; Bachelors degree preferred
WORK EXPERIENCE REQUIREMENTS:
- Strong leadership skills and experience in supervising and management
- One to two years memory care experience, or equivalent combination of education and experience
- Experience using Microsoft Office and Outlook software. Basic typing skills required
PHYSICAL REQUIREMENTS:
The following physical demands are representative of those that must be met to successfully perform the essential functions of this position:
- Alternately sits, stands and walks throughout workday of 8 hours or longer.
- Occasionally support up to 50 pounds
- Occasionally kneel, bend and reach
- Vision abilities include close vision, depth perception and ability to adjust focus
- Ongoing exposure to infectious diseases, chemical substances, offensive odors, etc.
Director of Sales and Marketing
The Director of Sales and Marketing is responsible for managing occupancy of a designated community. He/she actively markets the location through various means, maintaining a high profile in the market area with hospital discharge planners, social service agencies, local businesses and other referral sources. The DSM meets personally with prospects to close sales and to initiate and finalize move-ins.
PRIMARY DUTIES AND RESPONSIBILITIES:
- Maintains a high level of occupancy
- Maintains up-to-date records of all communication with prospective customers using the designated lead management system
- Overseas the tracking of prospective customer from initial contact through to close and move-in
- Builds and maintains a positive and trusting relationship with prospects through listening and understanding needs, and asking questions to acquire more information about specific situations
- Possesses and maintains a strong knowledge of the community, its benefits, and the services provided;
stays current on pending move-outs, unit status and vacancy map
- Ensures that discovery room and model apartments are clean, properly furnished and stocked with necessary supplies. Addresses housekeeping and maintenance concerns with appropriate staff.
- Possesses and maintains a strong knowledge of all competitors’ unique selling points, services provided and rates
- Introduces prospective residents and family members to employees as well as other residents, providing opportunities for them to experience the benefits and warmth of the community
- Guides prospects to make the decision that best fits their individual needs; is able to overcome objections and close sales
- Attempts to close early and often
- Provides the resident or responsible party with all move-in paperwork and ensures that it is completed and returned within the specific time frame prior to move-in; processes deposits
- Works with the director of resident services, director of assisted living or director of memory care to schedule resident assessments as required
- Informs all departments of pending move-ins: date, unit selected, information about the resident(s), etc.
- Assists the resident and family with the transition process through on-going communication
- Maintains and protects confidentiality of resident information
- Meets sales, phone out and appointment standards on a consistent basis
- Provides regular reports to executive director/corporate office regarding sales achievements, status of interested prospects, and implementation of the marketing plan
- Provides direction and support to other staff in achieving and exceeding the community’s sales and move-in goals: trains managers to give tours, supplies concierges with information needed to respond to phone inquiries and drop-ins, works closely with maintenance on make-readies, etc.
- Helps create annual marketing plan and budget; completes competitive analyses
- Designs and carries out site-specific promotions and public relations events; helps plan and/or staff corporate-wide activities
- Works evenings and weekends as necessary; is prompt and dependable, able to perform the required duties of the position on a regular, predictable basis
- Encourages teamwork and promotes company philosophy
- Attends required trainings and meetings
- Becomes familiar with and understands the steps for emergency response, including building evacuation
- All employees are responsible for maintaining a safe and secure environment for all community residents
- Performs other duties as assigned
KNOWLEDGE, SKILLS AND ABILITIES:
- Able to read, write, speak and understand the English language. Bi-lingual in Spanish a plus.
- Experience using Microsoft Office and Outlook software, and working in database such as Yardi. Data entry, typing, and basic desktop publishing skills required.
- Must possess a passion to work with and around older adults. Must be patient and able to work with ill, disabled, or emotionally upset residents within the community, and with their families and friends.
- Able to communicate effectively with all levels of management, employees, residents, family members, physicians, health care providers and visitors
- Able to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, etc. Able to manage revenue and expense budget
- Knowledge of current Federal and State laws pertaining to IL, AL, and MC communities respectively
- Able to make independent decisions
- Able to generate a warm, friendly and caring manner on first impression
- Familiar with and adhere to guidelines related to the Fair Housing Act (FHA) and the American with Disabilities Act (ADA) regulations in all aspects of the job including sales presentations and marketing materials
- Proven sales track record; effective selling and closing skills
EDUCATION REQUIREMENTS:
- Bachelor’s degree in marketing or related discipline
WORK EXPERIENCE REQUIREMENTS:
- Two (2) years in the senior housing/health care sales and marketing environment
- Public relations experience preferred
- Strong leadership skills with a minimum of two (2) years’ experience in supervising and management
- One to two years related experience and/or training or equivalent combination of education and experience
PHYSICAL REQUIREMENTS
The following physical demands are representative of those that must be met to successfully perform the essential functions of this position:
- Stand and/or walk up to 75% of the day
- Able to concentrate with frequent interruptions
- Must be able to tour through the entire community, up to one mile, occasionally pushing a wheelchair
- Occasionally lift/carry up to 50 pounds
- Occasionally kneel, bend and reach
- Vision abilities include close vision, depth perception and ability to adjust focus
- Exposure to infectious diseases, substances, odors, etc. throughout the work day
Move-In Coordinator
The Move-in Coordinator reports directly to the Director of Sales and Marketing (DSM) and acts as back-up to that position in handling phone and walk-in inquires. Coordinates the move-in process and completes paperwork with residents and/or family and other responsible parties, and assists the resident/family throughout the transition process.
PRIMARY DUTIES AND RESPONSIBILITIES:
- Possesses and maintains a strong knowledge of the community, its benefits, and the services provided; stays current on unit status and vacancy map
- Maintains knowledge of all communication with prospective residents using the lead management system, and follows up on a timely basis with all assigned leads
- Helps ensure that discovery room and model apartments are clean, properly furnished and stocked with necessary supplies. Addresses housekeeping and maintenance concerns with appropriate staff.
- Introduces prospects and family members to employees as well as other residents, providing opportunities for them to experience the benefits and warmth of the community.
- Provides the resident or responsible party with all move-in paperwork and ensures that it is completed and returned within the specific time frame prior to move-in; processes deposits
- Works with the director of resident services, director of assisted living or director of memory care to schedule resident assessments as required
- Informs all departments of pending move-ins: date, unit selected, information about the resident(s), etc.
- Assists the resident and family with the transition process through on-going communication, sensitivity and reassurance
- Maintains and protects confidentiality of resident information
- Completes assigned reports in a neat and timely manner
- Works evenings and weekends as necessary to accommodate the schedules of prospects and of move-ins
- Meets requirements for Manager on Duty and participates in MOD program
- Encourages teamwork and promotes company philosophy
- Attends required training and meetings
- Is prompt and dependable and able to perform the required duties of the position on a regular, predictable basis
- Becomes familiar with and understands the steps for emergency response, including building evacuation
- All employees are responsible for maintaining a safe and secure environment for all community residents
- Performs other duties as assigned.
KNOWLEDGE, SKILLS AND ABILITIES:
- Able to read, write, speak and understand the English language. Bi-lingual in Spanish a plus.
- Must possess a passion to work with and around older adults. Must be patient and able to work with ill, disabled, or emotionally upset residents within the community, and with their families and friends.
- Experience using Microsoft Office and Outlook software, and working in a database such as Yardi. Data entry, typing skills required.
- Able to communicate effectively with all levels of management, employees, residents, family members, physicians, health care providers and visitors
- Able to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, etc. Able to manage revenue and expense budget
- Knowledge of current Federal and State laws pertaining to IL, AL, and MC communities respectively
- Able to make independent decisions
- Able to generate a warm, friendly and caring manner on first impression
- Familiar with and adhere to guidelines related to the Fair Housing Act (FHA) and the American with Disabilities Act (ADA) regulations in all aspects of the job including sales presentations and marketing materials
EDUCATION REQUIREMENTS:
- Associates degree in marketing or related field; bachelor’s degree preferred
WORK EXPERIENCE REQUIREMENTS:
- Prior experience in the senior sales and marketing environment preferred
- Public relations experience preferred
PHYSICAL REQUIREMENTS:
The following physical demands are representative of those that must be met to successfully perform the essential functions of this position:
- Stand and/or walk up to 75% of the day
- Able to concentrate with frequent interruptions
- Able to tour through the entire community, up to one mile, occasionally pushing a wheelchair
- Occasionally lift/carry up to 50 pounds
- Occasionally kneel, bend and reach
- Vision abilities include close vision, depth perception and ability to adjust focus
- Exposure to infectious diseases, substances, odors, etc. throughout the work day
Property Accountant
This position supports multiple properties, including maintaining their financial statements and providing guidance to executive directors and business office managers.
PRIMARY DUTIES AND RESPONSIBILITIES:
- Perform month-end closing activities, including bank reconciliations, preparing and posting accruals, reclassifications, and journal entries
- Create and maintain amortization schedules for debt and prepaids
- Perform balance sheet account reconciliations and analysis
- Calculate cash flow and partnership distributions
- Participate in annual budgeting process
- Assist CPA in preparation of year-end audits
- Perform other duties as assigned
REQUIRED KNOWLEDGE, SKILLS AND ABILITIES:
- Four-year degree in accounting
- Extensive experience in month-end closings in a property management environment (4 – 5 years preferred)
- Strong practical knowledge of generally accepted accounting principles
- Strong comprehension skills with ability to read and comprehend complex partnership and loan documents
- Exceptional computer skills, including strong working knowledge of Excel
- Ability to prioritize work assignments
- Willingness to perform any accounting function necessary to meet deadlines, including occasional weekend work
- High degree of accuracy and confidentiality with all information
- Initiative and adaptability
- Team-oriented and conscientious about customer service
- Prior experience with Yardi accounting software highly desirable.
PHYSICAL REQUIREMENTS:
The following physical demands are representative of those that must be met to successfully perform the essential functions of this position:
- Works at desk from sitting position for most of work day
- Occasionally lift/carry up to 50 pounds
- Occasionally kneel, bend and reach
Leasing Agent – Multi-Family Housing
Primarily a sales position with a strong emphasis on customer service, meeting goals and achieving results, the leasing agent manages the sales process from start to finish: marketing and networking, presenting the apartments and community enthusiastically, overcoming objections, building relationships, and creating excitement.
PRIMARY DUTIES AND RESPONSIBILITIES:
- Maintains a high level of occupancy.
- Maintains up-to-date records of all communication with prospective customers using the designated lead management system.
- Oversees the tracking of prospective resident from initial contact through to closing and move-in.
- Builds and maintains a positive and trusting relationship with prospects through listening and understanding needs, and asking questions to acquire more information about specific situations.
- Maintains an accurate and in-depth knowledge of all aspects of the community, particularly rent and pricing information, vacancies, apartment availability, lease expirations, square footage, etc.
- Ensures that leasing office, show units and model apartments are clean, properly furnished and stocked with necessary supplies. Addresses housekeeping and maintenance concerns with appropriate staff.
- Is enthusiastic when providing information about the apartments and the community to the prospective resident and schedules visits to the community.
- Is hospitable when meeting or greeting prospects and determining their needs. Responds to concerns in pleasant and tactful manner. Determines whether the community meets the client’s qualifications.
- Quickly closes new sales and leases apartments to qualified prospects at an acceptable determined percent of total prospects.
- Effectively explains all lease and community policies to new and current residents.
- Supports the overall marketing efforts and offers input and suggestions in regard to promotions, advertisements, etc.
- Understands and complies with Fair Housing laws and standards.
- Monitors advertisements and effectiveness of responses; maintains ad book and demographics.
- Gathers information about markets, competition, etc. and prepares monthly competitive survey reports regarding real estate market trends and conditions in the area.
- Monitors all vacancies and future vacancies in order to react proactively to future occupancy needs.
- Inspects on a regular basis all vacant apartments to ensure they are ready to show.
- Conducts follow-up activity with all residents in order to establish positive resident relations. Provides regular reports to Executive Director/corporate office regarding sales achievements, status of interested prospects, and implementation of the marketing plan.
- Provides direction and support to other staff in achieving and exceeding the community’s sales and move-in goals: trains managers to give tours, works closely with maintenance on make-readies, etc.
- Helps create annual marketing plan and budget; completes competitive analyses.
- Designs and carries out site-specific promotions and public relations events; helps plan and/or staff corporate-wide activities.
- Works evenings and weekends as necessary; is prompt and dependable, able to perform the required duties of the position on a regular, predictable basis.
- Encourages teamwork and promotes company philosophy.
- Attends required trainings and meetings.
- Becomes familiar and understands the steps for emergency response, including building evacuation.
- All employees are responsible for maintaining a safe and secure environment for all community residents.
- Performs other duties as assigned.
KNOWLEDGE, SKILLS AND ABILITIES:
- Able to read, write, speak and understand the English language. Bi-lingual in Spanish a plus.
- Experience using Microsoft Office and Outlook software, and working in database such as Yardi. Data entry, typing, and basic desktop publishing skills required.
- Able to communicate effectively with all levels of management, employees, residents and families.
- Able to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, etc. Able to manage revenue and expense budget
- Able to make independent decisions
- Able to generate a warm, friendly and caring manner on first impression
- Familiar with guidelines related to the Fair Housing Act (FHA) and the American with Disabilities Act (ADA) in all aspects of the job including sales presentations and marketing materials
- Proven sales track record; effective selling and closing skills
EDUCATIONAL REQUIREMENTS:
- Bachelor’s degree in marketing or related discipline
WORK EXPERIENCE REQUIREMENTS:
- Two (2) years in the rental housing sales and marketing environment
- Public relations experience preferred
- Strong leadership skills with a minimum of two (2) years’ experience in supervising and management
- One to two years related experience and/or training or equivalent combination of education and experience
PHYSICAL REQUIREMENTS:
The following physical demands are representative of those that must be met to successfully perform the essential functions of this position:
- Stand and/or walk up to 75% of the day
- Able to concentrate with frequent interruptions
- Must be able to tour through the entire community, up to one mile, and climb stairs
- Occasionally lift/carry up to 50 pounds
- Occasionally kneel, bend and reach
- Vision abilities include close vision, depth perception and ability to adjust focus
- Exposure to infectious diseases, chemical substances, odors, etc. throughout the work day